Audience.co's Expertise

Digital & Direct-Mail Marketing Experience

Jesse Stein, Founder & CEO of Audience.co has spent more than 20 years mastering the arts of digital and direct-mail marketing. He’s worked with industry leaders, written extensively on digital and direct-mail marketing, and continues to be a sought-after speaker sharing insider tips, tactics, and tools. He recently combined hundreds of hacks you can act on today with Triton Academy. Download the brochure for a more detailed look at Jesse’s bio and what he has accomplished.

Audience.co has combined more than forty years of executive experience to create a formidable digital and direct marketing presence. This expertise has enabled them to become a powerhouse in the industry by leveraging the knowledge and insights they have gained over this period:

  • The company draws on insights gathered over four decades of executive management. With a wealth of seasoned executives working together, Audience.co can utilize their collective professional experiences to deliver extraordinary client results.
  • They employ advanced algorithms and analytics. By using cutting-edge algorithms and analytics, Audience.co can analyze data quickly and generate actionable insights that develop effective strategies for their client’s projects.
  • Audience applies its deep understanding of SEO strategy. Taking advantage of their combined expertise in SEO, Audience.co can help clients implement cost-effective and highly profitable search engine optimization campaigns.
  • The company leverages its extensive content creation capabilities. With a strong team of experienced writers and editors, Audience.co is capable of producing high-quality content that meets and exceeds client expectations while providing valuable organic traffic sources for their projects’ success.
  • Audience supports its content with journals, experts, extensive research, and experience by leveraging its vast historical knowledge and current trends in the marketing space.  Audience.co provides reliable and authoritative content backed by thorough research and evidence-based reasoning.

Audience.co Online

Looking for Audience.co? You can find us online on Facebook, Instagram, LinkedIn, Twitter, YouTube and our Crunchbase profile. We’re excited to connect with you and help you take your digital presence to the next level!

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Audience.co’s Press Coverage

MPA Mag: Robot made: Audience’s ‘handwritten’ notes

Business Wire: Audience Closes $10M Series A Funding Round, Leverages Robots to Send Handwritten Notes as Digital Marketing Gets Personalized

Inman: OJO exec Chris Heller joins robotic letter writing startup’s board

Yahoo! Finance: Audience Closes $10M Series A Funding Round, Leverages Robots to Send Handwritten Notes as Digital Marketing Gets Personalized

Full Scale: Miami Top Startups to Watch

Best Startups: 101 Best Florida SaaS Companies and Startups

Startup Hustle: Miami’s Top Startups 2021

Daily Blend: Friday Top Five – November 11, 2022

About Audience.co’s Marketing Expertise

Jesse Stein

Bio

Jesse has founded, operated, and sold multiple online ventures.

He laid the foundation for SportsMemorabilia.com, from a basic domain to the world’s premier autograph store and a distinguished Top 500 Internet Retailer. His success eventually caught the attention of Fanatics, the global leader in sports merchandise, and this behemoth acquired the company in a strategic move that saw both parties benefit immensely.

Before that, Jesse created and steered a direct-to-consumer online skincare brand, driving tremendous success with $48M in revenue attained within its initial two years. This impressive feat led to the company’s acquisition by a direct-marketing conglomerate, further solidifying Jesse’s standing as an effective entrepreneur.

Jesse is also the Founder & CEO of DietSpotlight.com, a nutrition website boasting an impressive 130 million visitors and earning recognition as an Inc 5000 fastest-growing company in 2018. His leadership continues to make this entity thrive and expand.

With a keen eye for the future and an ambitious spirit, Jesse acquired and cultivated category-defining domain names, including Hobbies.com, Boating.com, Yachting.com, and Biking.com. He developed these assets to become valuable entities in their respective fields before selling them at a great return.

Jesse was formerly the co-founder and CEO of Soho Digital, a digital agency with 200+ clients and an impressive $32 million valuation. He successfully sold Soho Digital to a portfolio company of Insight Venture Partners.

Before his move to the online space, Jesse lived and worked in Tokyo for six years.

Jesse is a member of the Young President’s Organization (YPO), where he was Chapter Chairman and served on the regional board.

Jesse was a finalist for the Ernst & Young Entrepreneur of the Year award in the retail and consumer product category. He is also an angel investor in several companies, including Integral Ad Science, TMRW, Dstillery, Data.world, SKTCHY, Blanket, and WhereBy.Us. 

Thanks to his extensive education and decades of real-life experience in digital and direct mail marketing, Jesse is sought-after as a speaker and educator.

Jesse is highly qualified for his endeavors; he has earned an MBA from The Wharton School, an MA in International Studies from the University of Pennsylvania’s Lauder Institute, and a BA with Honors in Sociology and Asian Studies from UC Santa Barbara and Sophia University in Tokyo.
Bio Video

Jesse Online

Are you looking to find out more about Jesse Stein? Look no further than his LinkedIn and Crunchbase pages!

LinkedIn

Crunchbase

Jesse Stein’s Press Coverage

DN Journal: How Category-Defining Domain Names Are Helping Jesse Stein Turn Triton Web Properties Into an E-Commerce Powerhouse

Podcast – The Power of Making it Personal

Podcast – Why Handwritten Notes are a Marketing Trojan Horse

Coral Gables Magazine: Jesse Stein is Reinventing an Old-Fashioned Tool

Business Wire: Ernst & Young Announces Lifetime Achievement Award Recipients and Finalists for the Entrepreneur of The Year® 2012 Award in Florida

Smart Business Online: Jesse Stein, founder, SportsMemorabilia.com 

Jesse’s Businesses at a Glance

  • SOHO Digital: founded in 2002, exited in 2006 with a $32 million valuation
  • Sportsmemorabilia.com: #1 autograph retailer in the world using proprietary software to consolidate sports memorabilia merchandise from all over the United States onto one platform
  • Triton Web Properties: category-killing domains (Biking.com, Hobbies.com, Boating.com, Yachting.com, Skiers.com)
  • Dietspotlight.com: 202,771,089+ page views since 2008
  • Audience.co: Partnering handwritten direct mail with digital marketing expertise and experience for wildly successful results

Audience.co’s Marketing Experts

Summer Banks

Summer has an incredible fifteen-year career in content and social media marketing. For eight years, she served as Content and Social Media Director at Dietspotlight.com, where her team created 10,000 SEO-optimized articles and reviews that generated massive engagement—122 million visitors and 325,000 subscriptions to be exact.

Before Dietspotlight, Summer established two highly successful sites: SEOTopix.com and DripLiquid.com. She ranked both on the first page of Google for hundreds of competitive keywords before selling them to major companies in the field.

That’s not all; Summer is also a prolific writer with more than 12,000 articles under her belt on topics ranging from online marketing to user experience. Her work has been featured on influential websites such as Medium, LinkedIn and Quora.

Summer is Hubspot-certified in Content Marketing.

Santiago Orozco

Santiago Orozco is a marketing master with an impressive background. While working at Dietspotlight.com, he made a tangible impact by helping the company become one of the Inc 5000 fastest-growing companies in 2018.

Santiago deeply understands marketing, evidenced by his certifications in Social Media, e-Marketing Analytics, and Retail Marketing & Management. This expertise shines through in all aspects of his work, from SEO and SEM to email marketing and optimizing online sales funnels.

As a Marketing Associate at Dietspotlight.com, Santi managed campaigns and created innovative strategies to boost engagement and success rates. He was also instrumental in scaling their social media channels and increasing their visibility across multiple platforms.

Before Dietspotlight, Santiago worked as a Marketing Coordinator at MINIMAX Experiential Event Agency, where he managed content creation, analytics tracking, customer service operations, and more. In this role, he developed strategies that helped increase reach and influence within their target audience—ultimately leading to better reach and growth for MINIMAX’s events business.

Santi holds a BA in Marketing from Florida International University.

Cole Barger

Cole Barger’s success in the digital marketing and e-commerce industry is due to his extensive experience, spanning five years in the changing landscape of online businesses. He has developed impressive skills and knowledge that provide successful outcomes. 

Cole understands the need for various tools and strategies, such as Social Ads, Google Tool Suite, Email Marketing, Content Creation, Affiliate Marketing, and Online Merchandising to reach customers in today’s online world. With his ability to stay up-to-date with the latest trends and technologies, he can create customized solutions tailored to any business needs.

Brandon Dennis

Brandon Dennis is a digital marketing expert with over ten years of experience in targeting buyer personas, creating middle and bottom-of-the-funnel lead magnets, and managing paid campaigns on Instagram, Facebook, Google, LinkedIn, and other platforms. He’s adept at analyzing data from digital marketing funnels to bolster conversion rates. 

Brandon’s wealth of knowledge positions him as an invaluable asset in optimizing the potential of any organization’s digital marketing strategy.

Add Rocket Fuel to Handwritten Marketing

Digital marketing took the world by storm, and it’s easy to see why. As a vital part of any modern marketing strategy, digital marketing can add rocket fuel to your efforts, especially handwritten marketing, giving you unprecedented ROI and reach. Here’s how digital marketing can supercharge your success:

Reach Wider Audiences

With digital marketing tools like search engine optimization (SEO) and social media advertising, businesses can reach far wider audiences than ever. Meaning more eyes on your core messaging, greater brand awareness, and ultimately more leads and customers.

Gather Valuable Insights

Digital analytics allows businesses to track user behavior online, gathering valuable insights into who their customers are and what they want. Those insights can then be used to tweak campaigns for maximum impact and ensure that each dollar spent results in a meaningful return.

Engage with Customers Directly

Social media and handwritten direct mail offer an invaluable opportunity for companies to engage directly with their customers. Through posts and interactions, brands can foster relationships with customers that create stickiness which translates into sales down the road. Alongside this direct customer engagement comes valuable user feedback, which can help shape product development and provide helpful customer insight for other campaigns.

Digital marketing truly is an invaluable tool for any business looking to take advantage of the opportunities available in today’s digital landscape. It adds rocket fuel to your efforts, pushing them further than ever before.

Jesse Stein’s Marketing Expertise

Marketing Growth Engine is a recent addition to Jesse’s portfolio. The program passes along more than 25 years of digital and direct marketing experience and expertise in a way that’s easily understandable and immediately actionable!

Numerous businesses have embraced Jesse’s approach in the real world, driving more than 210 million targeted site visitors and over $320 million in revenue. It’s a done-for-you digital-marketing system backed by dozens of success stories.

Boost sales, drive traffic, rank on Google, lift conversion rate, increase positive reviews, become the trusted authority, and put digital marketing on auto-pilot.

Marketing Growth Engine replaces at least $10,000/month in consultants, writers, editors, and software.

Here’s a brief overview of what skills and hacks Jesse has mastered presented as the 11 Pillars of Digital (and Direct) Marketing.

Audience Development

Get familiar with personas and customer journeys and explore how to surprise and delight users at every stage. Harness the power of amplifiers, uncover your competition’s secret audience blueprint, and apply hacks like the Airbnb Hack, Reverse Engineering Pioneers, Rapid Lead Discovery & Enrichment, Dream 100 Amplifiers, Sales Navigator + Octopus CRM + Hunter.io, ZoomInfo + RocketReach + Manta. 

Skills:

  • Find & build audiences from scratch 
  • Create a feedback loop with your MVA (Minimum Viable Audience)
  • Learn personas & customer journeys
  • Surprise & delight your audience at every stage in their journey
  • Unleash the power of amplifiers
  • Find your competition’s hidden audience blueprint

Websites & Funnels

Create assets beyond the control of Facebook, Google, and Amazon and convert cold traffic into leads, sales, and subscribers. Become an expert in web scraper technology to give your business a boost. Analyze your competition’s processes to learn their best funnel models. Improve navigation and loading speed for enhanced user interface, and hire the right contractors to create optimal websites and funnels. 

Skills:

  • Shortcut the process of creating world-class websites & funnels 
  • Build assets Facebook, Google & Amazon don’t control
  • Turn ice-cold traffic into sales, subscribers, and leads
  • Master web scrapers to turbocharge your business
  • Reverse-engineer your competition’s best funnels
  • Optimize navigation & load speed 
  • Hire the right contractors to build websites & funnels

Content Marketing

Leverage content to reduce customer friction in your sales funnels and distribute it to reach buyers in the right place. Create gripping blog posts and articles that make a statement, shoot videos with a professional setup, and launch niche content sites for monetization. Perfect your content reporting and analytics tactics, then apply hacks like Deadly Efficient Content Factory, Usefulness is King, and Answer People’s Questions to reign supreme in digital marketing. With these skills and hacks, you’ll have all the pieces needed to become a top-notch digital marketer!

Skills:

  • Create fantastic content faster, cheaper & easier
  • Use content to remove friction from your sales funnel
  • Distribute content to meet buyers where they are
  • Write category-killing articles & blog posts
  • Make killer videos (equipment, prep, shoot, post)
  • Launch niche content sites that monetize
  • Master content reporting & analytics

Social Media Marketing

With so many social media platforms out there, it can be daunting to think of how to cultivate your accounts and drive up engagement quickly, easily, and cheaply. However, with the right strategy it’s possible. To begin, think of the main platforms such as Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok, Snapchat, Pinterest, Clubhouse and Quora. 

The most effective way to make a true connection with customers is by following them on these outlets; friending them; liking their posts; sharing their content; subscribing to their pages for updates; and engaging in conversations by commenting on posts. Additionally applying shortcuts such as utilizing analytics tools for optimization can help you hone in on the most successful strategies for each platform.

Skills:

  • Grow your accounts & drive engagement cheaper, faster & easier 
  • Follow, friend, like, share, subscribe & comment
  • Overview, strategies & shortcuts by platform: Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok, Snapchat, Pinterest, Clubhouse, and Quora

Search Engine Optimization

Build up E.A.T. (Expertise, Authority & Trust) for maximum ranking potential, demystify Google’s algorithm, and understand On-Page SEO tactics like meta data and headers, images, ALT text, redirects, error pages, loading speed, and crawl budget. Learn Linking Architecture & Schema 

Markup and keyword density & long tail principles, plus the importance of pages such as About, Contact, Terms of Use, and Privacy – plus bounce rate & pogo sticking! Master Off-Page SEO practices like link development & disavows, ratings & reviews/reputation building, and use Search Console to diagnose issues. 

Skills:

  • Rank any site faster, cheaper & easier 
  • Build E.E.A.T. (Experience, Expertise, Authority & Trust)
  • Demystify Google’s ranking algorithm
  • On-Page SEO: Meta, Headers, Images & ALT Text 
  • Redirects & Error Pages
  • Load Speed & Crawl Budget
  • Linking Architecture & Schema Markup 
  • Keyword Density & The Long Tail
  • About, Contact, Terms of Use & Privacy 
  • Bounce Rate & Pogo Sticking
  • Off-Page SEO: Link-Development, Pruning & Disavows.
  • Ratings, Reviews & Reputation
  • Search Console
  • Penalty Recovery & Audits
  • SEO-Engineered Content: Keyword Discovery
  • Content creation
  • Quora & HARO 
  • Featured Snippets 
  • Subject Matter Experts
  • Rank Brain, Siloing & Theming
  • Voice Search

Paid Media

Hire contractors to manage your ads, develop creative strategies, and discover competitors’ media-buying blueprints. Learn to buy, optimize & scale ads on Google, Facebook & Instagram, Twitter, Amazon, LinkedIn, YouTube, and TikTok – plus Programmatic Direct Mail. Apply hacks like Underpriced Attention; the Media Buying Success Formula; Similarity Killer Copy & Social Proof; reverse engineering your rivals with the Facebook Ad Library; Video + Static + Testimonial, Cycling Fresh Creative & targeting Cold Audiences to Warm Audiences! With these techniques, you’ll be able to rank higher than ever before!

Skills:

  • Buy ads cheaper, faster & easier
  • Optimize ROAS (Return On Ad Spend)
  • Hire contractors to manage ads & build creative
  • Discover competitors’ media-buying blueprints.
  • Analytics & attribution modeling
  • Buy, optimize & scale ads on Google, Facebook & Instagram, Twitter, Amazon, LinkedIn, YouTube, and TikTok.
  • Programmatic Direct Mail

Marketplaces (Amazon)

Learn keyword, product & competitive research; optimize review count, stars, product listings & pricing; nail Enhanced Brand Content (EBC) and Brand Registry, plus optimize Buy Box & internal search with prices & inventory management hacks. 

Tackle counter-fakers with ethical spying; learn from Simplicity, Demand & Saturation AND by mining One-Star Reviews for better insights – plus lessons from a $45K/day store! 

Skills:

  • Learn to dominate as an Amazon Seller
  • Master keyword, product & competitive research
  • Optimize review count, stars, product listings & pricing
  • Nail Enhanced Brand Content (EBC) & Brand Registry
  • Optimize Buy Box & internal search 
  • Master prices & inventory management

Conversion Rate Optimization

Learn A/B testing and master on-site conversion levers like CTA elements, text, images & colors; heat mapping & user testing; navigation; payment types & terms; free shipping, coupons & discounts; risk-free trials & guarantees; lead magnets; product tours; internal site search; social proof & trust badges plus exit-intent pops. 

Also updated About, Contact, FAQs & Disclosures plus master off-site conversion tactics like Ratings & Reviews PR & amplifiers plus forum management on Quora & Reddit, BBB, Yelp, Trustpilot & Glassdoor. Leverage hacks like Emotion-Logic-Urgency, Fortune Is in the Follow-Up, and Evergreen Webinars to reach ever-higher sales!

Skills:

  • Convert traffic cheaper, faster & easier
  • Learn A/B testing
  • Master on-site conversion levers
  • CTA Elements, Text, Images & Colors
  • Heat Mapping & User Testing
  • Navigation
  • Payment Types & Terms
  • Free Shipping, Coupons & Discounts
  • Risk-Free Trials & Guarantees
  • Lead Magnets 
  • Product Tours
  • Internal Site Search
  • Social Proof & Trust Badges 
  • Exit-Intent Pops
  • About, Contact, FAQ & Disclosures
  • Master off-site conversion levers: Ratings & Reviews
  • PR & Amplifiers
  • Quora & Reddit, BBB, Yelp, TrustPilot & Glassdoor

Email Marketing

Unlock the secrets of becoming an email marketing maven with Jesse’s insight! Learn how to effectively build your list, segment, and craft excellent copy. Get creative and discover powerful hacks in addition to his process for A/B testing, subject-line optimization, lead magnets, and drip & trigger-based campaigns. 

Skills:

  • Learn how to email market better, faster, and cheaper
  • Select the right email platform.
  • Maximize open & response rates. 
  • List Building, Scrubbing & Segmentation
  • Subject-Line Optimization 
  • Copywriting & Creative 
  • ‘Scannability’ & Accessibility 
  • Lead Magnets & Exit-Intent Pops 
  • Super-Signatures
  • Pling Rules
  • Drip & Trigger-Based Campaigns 
  • Interactive Content
  • Sender Reputation
  • CAN-SPAM, GDPR & CASL
  • Buying and Renting Email Lists 
  • A/B Testing
  • Analytics

Reporting & Analytics

Learn how proper reporting and analytics reinforce the “build-measure-learn” cycle in digital marketing. Learn how to get extreme clarity and optics via KPI dashboards, custom scripts, and flash reports. Plus, pick up effective hacks and shortcuts plus gain insights into using top traffic-analytics and business-intelligence tools. Dive deep into the essentials of digital analytics!

Skills:

  • Do reporting & analytics cheaper, faster & easier
  • Learn data-visualization tools 
  • Master Google Analytics
  • Implement NPS & OKRs
  • Nail dashboards & daily emails

Lifetime Value (LTV)

Become privy to strategies and shortcuts to surprise, delight, and generate more revenue from each customer. Explore upsells/cross-sells, ratings & reviews, user testing, heat mapping, word-of-mouth marketing, subscription models, loyalty programs, and the “1 in 20 Rule”. Unlock the potential hidden within your customers.

Skills:

  • Learn how to retain customers cheaper, faster & easier
  • Maximize ratings, reviews & reputation 
  • Nail word-of-mouth marketing
  • Learn heat mapping & user testing
  • Crush upsells & cross-sells
  • Optimize confirm pages & cart abandonment
  • Master testimonials & other social proof 
  • Learn subscription models

Tools Mastered by Audience’s Executive Team and Staff

Neither Jesse nor any employee or business he’s associated with, receive kickbacks of any kind from suggested tools and software. They just work!

  • SEMrush: SEMrush is a digital marketing suite providing businesses with powerful tools for search engine optimization, pay-per-click advertising, content marketing, competitive analysis, and social media management. SEMrush helps companies improve their online visibility by uncovering new keyword opportunities, tracking competitors’ strategies, analyzing backlinks, and more. Its comprehensive suite of tools enables businesses to make intelligent decisions about their digital marketing campaigns to drive growth and ROI.
  • LinkedIn Sales Navigator: LinkedIn Sales Navigator is a sales intelligence and lead generation tool from LinkedIn. It enables sales professionals to easily connect with qualified prospects, identify the best opportunities and stay up-to-date on their clients’ activities. Sales Navigator gives users access to hyper-targeted search capabilities, automatic insights about prospects, enriched profiles for a better understanding of the customer, and more. With LinkedIn Sales Navigator, sales reps can quickly uncover new leads and start meaningful conversations with prospects for closing more deals.
  • Octopus CRM: Octopus CRM is a cloud-based customer relationship management (CRM) platform designed to help small and medium businesses manage their customer relationships from a single platform. Octopus CRM offers modules for contact management, lead tracking, account mapping, appointment scheduling, sales pipeline tracking, email automation, customer feedback, and more. Additionally, the platform has an open API for easy integration with third-party apps.
  • Crazy Egg: Crazy Egg is web analytics software that helps businesses gain insight into customer behavior on their websites. It provides heatmaps, scroll maps, and confetti reports to reveal the exact elements of a website clicked on by the user. Crazy Egg offers A/B testing capabilities that help users to compare different versions of web pages and optimize accordingly. The platform also features advanced segmentation tools and integration with third-party platforms such as Google Analytics.
  • UserTesting: Usertesting.com is an online service for testing websites, apps, and software products. It enables companies to have real users test their products or website and provide feedback on design, features, usability, navigation, and more. Usertesting.com also offers tools to measure performance metrics such as task completion time and user engagement.
  • MuckRack: MuckRack is a public relations (PR) software platform that enables businesses to manage their media relationships. It provides journalists, bloggers, and influencers tools to connect and share news in real time. The software also helps brands find relevant journalists and influencers for their campaigns. MuckRack offers analytics for tracking media coverage, content curation, and social media management tools.
  • ZoomInfo: ZoomInfo is a business intelligence platform that provides contact and company information so businesses can discover new customers and generate more leads. It offers insights on over 100 million companies and over 50 million contacts, giving users access to in-depth profiles of prospects. ZoomInfo also provides real-time alerts on existing data changes and market trends updates. The platform also offers data enrichment services that help businesses improve customer profiles with enriched data sources.
  • RocketReach: RocketReach is a SaaS platform that provides contact information for individuals and companies. It allows users to find email addresses, phone numbers, social media profiles, and more across millions of publicly updated online sources. With RocketReach, users can easily access up-to-date contacts to facilitate their sales outreach and recruitment efforts. The platform also provides actionable insights into prospects such as company size, industry, job role, and more.
  • Hunter.io: Hunter.io is an email verification and search platform that helps businesses find and verify email addresses in their target market quickly and accurately. The platform offers a powerful search engine that allows users to find verified emails from any website and other contact information such as phone numbers and social media profiles. Hunter.io also provides real-time email list cleaning services to reduce bounce rates and improve marketing campaigns.
  • Upwork: Upwork is a global freelance platform where businesses and individuals can connect to work together. The platform allows freelancers to find job opportunities, create profiles, and market themselves online. Companies can post jobs, search for talent and hire freelancers for short-term projects or long-term arrangements. Upwork provides users with secure payment options, customer support, and other features that enable successful project management.
  • Toptal: Toptal is an exclusive network of the world’s top freelance designers, developers, and finance experts. Toptal helps businesses find and hire high-caliber professionals to build custom teams for their specific needs. The network constantly expands and provides access to talent from more than 100 countries with different skill sets and experience levels. Toptal’s rigorous vetting process helps companies get what they need while providing freelancers with meaningful work opportunities.
  • Google Analytics: Google Analytics is a powerful digital analytics tool that helps businesses track and analyze website activity to gain insights into their customers. It provides a wide range of metrics, including how many people visited your site, the average time they spent on it, and the paths they took to get there. With this information, businesses can better understand user behavior and develop strategies for improving their websites.
  • Google Tag Manager: Google Tag Manager is a tag management system that allows businesses to easily add and manage website tags without needing to edit the code of their web pages directly. This tool can deploy tracking tags for online advertising, tracking user interactions on the site, and more. With Google Tag Manager, businesses can quickly update tags in one central location instead of separate editing pages on their website.
  • Google Search Console: Google Search Console is a free tool used by web admins to monitor the performance of their websites. It provides various tools, including analyzing the website’s visibility in Google search results, validation of structured data usage, an overview of internal and external links, manual URL testing, and more. With this data, businesses can improve their website’s ranking on search engines and identify and fix any issues.
  • BuiltWith: BuiltWith is an analytics tool that provides insight into a website’s technology stack. It can help businesses identify which tools and technologies are being used on the web, including frameworks, content management systems (CMS), libraries, and more. BuiltWith also provides data on how the website is optimized for SEO and insights into the website’s user base, such as geographics and device usage.
  • ScrapingHub: ScrapingHub is an AI-powered web scraping platform that helps companies automate the data collection process. With ScrapingHub, businesses can easily extract structured content from any website in a fast and cost-effective way. It provides access to powerful technology such as machine learning algorithms, crawling controls, and APIs for easy integration into existing workflows.
  • Zyte.com: Zyte.com is a web scraping service that provides businesses with an automated solution to collect data from the web. It uses sophisticated technologies such as machine learning, natural language processing, and computer vision to extract relevant information from any website or source. Zyte.com also offers tools to customize the data extraction process according to the client’s needs.
  • ScrapeHero: ScrapeHero is a web scraping service that provides custom web data extraction solutions. It offers tools to scrape different websites, including e-commerce stores, job boards, and social networks. ScrapeHero also provides APIs for integrating its services with other applications and a data processing service for pre-processing scraped data.
  • Temi.com: Temi provides a text-to-speech transcription of audio files. It utilizes Artificial Intelligence (AI) technology to convert speech into text, allowing users to automatically generate transcripts and subtitles for videos, lectures, and other audio files. TEMI transcription also offers voice recognition and analysis tools to identify speakers in conversations and explore linguistic patterns.
  • Contently: Content marketing platform provides businesses with the tools and resources to produce, optimize, distribute, and measure successful content campaigns. It enables users to build customer relationships and create powerful content experiences across channels, including social media, websites, mobile apps, and email newsletters. Contently offers solutions for influencer management, copywriting services, video production, and more.
  • WriterAccess: WriterAccess is an online platform that connects businesses with a network of professional writers and content creators. It offers access to over 50,000 freelancers for hire who specialize in different genres and industries. Businesses can use WriterAccess to find talent for creating web content, blog posts, press releases, white papers, and more. The platform also provides analytics tools to measure impact and deliver campaign insights.
  • Textbroker: Textbroker is an online platform that helps businesses find freelance writers and produce customized content. It provides access to a network of over 100,000 authors specializing in myriad topics, ranging from technology and automotive to health and lifestyle. Through Textbroker, businesses can outsource their writing needs while staying in control of quality. The platform also includes features for ordering and managing projects, tracking progress, and obtaining detailed analytics.
  • BuzzSumo: BuzzSumo is an online platform that provides insights into content performance across the web. It helps businesses understand what content resonates with their target audiences and what topics are trending in their industries. BuzzSumo allows users to search topics and keywords to uncover popular pieces of content and also offers features for analyzing influencers and examining competitor data.
  • Hootsuite: Hootsuite is an online platform that helps businesses manage their social media accounts. It provides powerful tools for scheduling posts and cycling through content libraries, as well as analytics to measure the performance of campaigns. Hootsuite also offers multiple account integrations, allowing users to keep track of conversations happening across all of their social media channels in one place.
  • Sprout Social: Sprout Social is a social media management platform that helps businesses manage their accounts and measure performance. It offers features like scheduling posts, responding to comments, measuring analytics, and tracking conversations. Sprout Social allows companies to gain an understanding of their customers by providing insights into conversations happening across the web.
  • BuzzStream: BuzzStream is an intelligent relationship management tool used by digital marketers to develop relationships with influencers, generate content ideas, and boost brand awareness. It provides features such as link research, email tracking, contact databases, and campaign management to help businesses increase their reach on social media. BuzzStream’s powerful insights give users the data they need to understand audience trends and make informed decisions about their outreach strategies.
  • AHREFs: AHREFS is a comprehensive suite of SEO tools digital marketers use to improve search engine rankings and website visibility. It offers keyword research, backlink analysis, competitor analysis, and website auditing. AHREFS provides helpful insights into organic search trends and data-driven recommendations for optimizing content performance. With AHREFS, users can monitor their website’s performance in real-time and make informed decisions about their SEO strategy.
  • Ubersuggest: Ubersuggest is a keyword research tool used by digital marketers to optimize their websites for search engine rankings. It offers detailed insights into keyword competition, click-through rates, and related topics. Ubersuggest also provides helpful insights into SEO trends and provides users with data-driven recommendations for improving content performance. 
  • KW Finder: KW Finder is a keyword research tool used by digital marketers to find the most relevant and profitable search terms for their websites. It offers detailed insights into keyword difficulty, competition, and click-through rate. KW Finder provides helpful insights into search trends and data-driven recommendations for optimizing content performance. 
  • Keywords Everywhere: Keywords Everywhere is a keyword research tool used by digital marketers to discover the most relevant keywords for their websites. It provides detailed insights into keyword search volume, competition, and click-through rate. Keywords Everywhere also offers helpful insights into SEO trends and data-driven recommendations for improving content performance. 
  • Moz: Moz is a leading software as a service (SaaS) platform for search engine optimization (SEO). It offers industry-leading tools and resources to help digital marketers run successful campaigns. Moz features include keyword research, website auditing, link building, content optimization, competitor analysis, and more. With Moz, users can find exactly how their websites perform compared to their competitors’ sites.
  • Screaming Frog: Screaming Frog is a website crawler that helps digital marketers crawl and audit website content. It provides SEO insights, including data on broken links, redirects, page titles, meta descriptions, headings, and more. Marketers use Screaming Frog to identify and fix technical SEO issues quickly and easily. you can use it to optimize website speed or generate an XML sitemap for tracking URL changes.
  • SpyFu: SpyFu is a competitive intelligence platform that helps digital marketers spy on their competitors. It provides in-depth insights into their rivals’ SEO strategies, showing which keywords they are bidding on and tracking the success of their campaigns. SpyFu also offers reports and data on the best ways to search engine optimize websites, as well as which sites link to them and what backlinks each site has.
  • Facebook Ad Manager: Facebook Ad Manager is a powerful tool for creating, managing, and tracking campaigns on the Facebook Ads platform. With Ad Manager, marketers can quickly build targeted campaigns using Facebook’s extensive targeting capabilities, analyze performance data to measure ad success, and even optimize campaigns in real time with A/B testing. Ad Manager also allows users to customize their campaigns by setting budget caps or limits and scheduling ads to run during specific times or on certain days of the week.
  • 99 Designs: 99 Designs is an online graphic design platform that provides access to thousands of freelance artists worldwide. It’s an excellent resource for businesses that need custom logos, website designs, or other creative work done quickly and affordably. On 99 Designs, clients post a project description, set a budget and timeline, then receive dozens of designs from competing designers in just a few days. They can then pick the design they like best and get unlimited revisions until they are satisfied with the final result.
  • RockerBox: RockerBox is a marketing intelligence platform that helps businesses gain insight into their customers’ behavior. RockerBox provides data-driven analysis and insights that allow businesses to optimize their marketing campaigns, better understand the customer journey, and maximize conversions. It uses machine learning algorithms to track variables such as search queries, website visits, and checkout activities. With RockerBox, companies can identify users’ interests, behavior patterns, and preferences in real time to create relevant content that resonates with their target audiences.
  • Measured: Measured software is a platform for digital product teams to measure, test, and optimize customer experiences. It helps companies understand how their customers interact with their products and services so they can develop more innovative strategies to drive engagement and conversions. Measured’s suite of tools includes user feedback surveys, A/B testing capabilities, funnel analysis, journey mapping tools, and more.
  • LiveRamp: LiveRamp is an identity resolution provider that enables brands to better understand and target individual customers across devices. By connecting offline data such as demographic information with online transactions, behavior history, interests, and preferences, LiveRamp provides marketers with a unified view of customers allowing them to build compelling customer profiles that you can use for targeted marketing efforts.
  • SimilarWeb: SimilarWeb is a digital intelligence platform that provides insights into the performance of websites and apps. It collects data on website traffic, visitor behavior, and demographics, giving businesses visibility into their competitors’ strategies. With SimilarWeb, brands can measure their online presence, understand user engagement on their platforms and discover new growth opportunities. It also offers analytics for cross-channel campaigns so businesses can gain insights into how different marketing strategies are performing across channels.
  • Jungle Scout: Jungle Scout is a suite of tools designed to help Amazon sellers and businesses build successful e-commerce businesses. It provides research products and analytics to assist in product discovery, competitor analysis, market trends, sales estimations, and more. With Jungle Scout’s suite of features, users can find profitable product ideas, compare prices across competitors, identify keyword trends, and rank top-selling products by category. Additionally, Jungle Scout has an Amazon Advertising service that helps brands optimize advertising campaigns for better performance.
  • AMZBase: AMZBase is a comprehensive online platform to help businesses manage their Amazon stores. It provides merchants with advanced tools and insights to help them optimize product searches, listings, orders, campaigns, monetization, customer service, and more. AMZBase also offers analytics and data visualizations so businesses can track their performance and make informed decisions.
  • Sonar Selling: Sonar Selling is an AI-powered sales acceleration platform designed to help businesses increase their sales by automating the lead qualification process. With Sonar Selling, companies can identify qualified prospects from within their contact database and quickly engage them with personalized sales conversations. The platform also tracks all customer interactions and provides real-time insights for making better decisions about which customers to prioritize.
  • Helium 10: Helium 10 is an all-in-one Amazon seller toolkit that helps online merchants increase sales and reduce costs. Helium 10 provides powerful tools, such as keyword research, reverse ASIN lookup, product launch automation, competitor tracking, and pricing optimization. All these features help merchants maximize the visibility and profitability of their listings on Amazon’s platform.
  • Sellics: Sellics is an all-in-one software platform to help Amazon sellers and brands manage their e-commerce businesses. The software allows users research profitable product ideas, optimize listings, track profit margins, monitor reviews, and competitor activities, set up automated repricing rules, manage customer feedback and analyze advertising performance. It also offers automation tools to simplify operations, such as bulk editing of listings and automated email campaigns.
  • Repricer Express: Repricer Express is a pricing optimization tool for Amazon sellers. It helps sellers compete on price by automatically repricing their inventory in real time. Repricer Express can also set minimum and maximum prices, run “buy box” strategies and automate promotions or discounts. The software makes it easy for users to keep track of their competition, set up rules, and process orders quickly, allowing them to focus on other aspects of their business.
  • Feedvisor: Feedvisor is an AI-powered suite of tools for Amazon sellers and brands. The software helps users optimize their product listings, automate pricing and inventory management, track metrics, and monitor reviews. It also offers insights into competitor activities to help users gain a competitive edge. Feedvisor also automates repricing algorithms and provides comprehensive analytics on performance, sales trends, and customer satisfaction.
  • VWO: VWO, short for Visual Website Optimizer, is an A/B testing and website optimization platform. It helps businesses make data-driven decisions by providing insights on user behavior, customer engagement, and conversion trends across the web and mobile platforms. The software allows users to design experiments, measure the performance of different variations of their websites and track the success rate of these changes in real time. VWO also offers segmentation capabilities, heatmaps, and click maps that provide further insights into customer behavior.
  • Optimizely: Optimizely is an experimentation, personalization, and optimization platform. The software helps businesses understand how customers interact with their websites, apps, and digital experiences by providing analytics and insights into customer behavior. Optimizely enables users to test different versions of webpages and mobile apps to identify the most successful performances. It also provides features such as segmentation, A/B testing, targeted optimization, and multi-channel personalization.
  • Mixpanel: Mixpanel is an analytics and insights platform that helps businesses measure and optimize user engagement across web, mobile, and in-app channels. The software provides real-time insights into user behavior so that companies can assess the impact of their product launches and campaigns. Mixpanel enables users to create customized reports, conduct surveys, and track the performance of different product features. The platform also offers segmentation, funnel analysis, and cohort analysis features to help businesses uncover trends in customer behavior.
  • Google Optimize: Google Optimize is an A/B testing and website optimization tool developed by Google. It helps businesses run experiments to test different versions of their website or mobile app, measure results, and optimize the user experience. The software enables users to make data-driven decisions on the design, layout, and content of their websites or mobile apps to maximize conversion rates. Google Optimize offers personalization, multivariate testing, analytics integrations, and AI-powered insights.
  • Adobe Target: Adobe Target is a personalization and A/B testing platform from Adobe. It helps businesses deliver personalized web experiences and optimize their campaigns for maximum returns. The software enables users to create, test, deploy and measure customized content across multiple webs, mobile and in-app channels. Features include segmentation, audience profiling, automated optimization, and integrated analytics.
  • Crazy Egg: Crazy Egg is a web analytics platform developed by Crazy Egg Inc. It helps businesses understand how users interact with their websites, enabling them to optimize the user experience and boost conversions. The software provides features such as heatmaps, scroll maps, A/B testing, and visitor session recording. In addition, it also offers advanced reporting mechanisms such as page segmentation, real-time analytics, and custom data export.
  • Hotjar: Hotjar is an analytics and feedback tool developed by Hotjar Ltd. It enables businesses to measure user experience, gather feedback and analyze usage trends in real time. The software provides features such as heatmaps, visitor recordings, conversion funnels, polls, and surveys. In addition, it offers detailed analytics tools such as user segmentation, form analysis, and integrated analytics with Google Analytics.
  • FullStory: FullStory is a digital experience analytics platform developed by FullStory. It helps businesses get an inside view of how their users interact with their websites, enabling them to optimize the user experience and improve conversions. The software has features such as heatmaps, journey mapping, session replay, customer segmentation, and customer feedback analysis. It also provides insights into performance metrics such as page load time, bounce rate, and error tracking.
  • Kiss Metrics: Kissmetrics is a customer analytics platform developed by KISSmetrics Inc. It enables businesses to track, analyze and optimize user engagement and customer lifetime value. The software provides features such as cohort analysis, A/B testing, funnel tracking, user segmentation, product usage tracking, and conversion rate optimization. It also offers detailed insights into customers’ behaviors, such as time on site, page views, and clicks.
  • LeadFeeder: Leadfeeder is a lead generation and lead tracking software developed by Leadfeeder Scandinavia. It provides insights into website visitors, enabling businesses to identify potential leads and increase conversions. Features include visitor identification from IP address, company information lookup, page view analytics, referral source tracking, and lead scoring. Additionally, the platform offers integrations with popular marketing tools such as Google Analytics and Salesforce.
  • WayBackMachine: The Wayback Machine is a digital archive created by the Internet Archive, which allows users to explore archived versions of websites over time. It captures snapshots of webpages and stores them at various times to allow users to go “back in time” and view how websites appeared in the past. you can also use it to find broken links, explore previous versions of websites or trace the development of particular web pages since they were first archived.
  • MailChimp: Mailchimp is a web-based email marketing, automation, and customer relationship management (CRM) platform developed by the same name. It allows businesses to design, send, and track campaigns and various emails, such as newsletters, automated sales messages, and promotional offers. Mailchimp also provides advanced features that enable users to segment their audiences, customize flows for different types of customers and optimize their campaigns for maximum performance.
  • Constant Contact: Constant Contact is an email marketing and automation platform designed to help small businesses create and grow their audience. It offers customizable templates for newsletters, email campaigns, event promotions, and surveys. Constant Contact also provides tools for building targeted contact lists, tracking the performance of campaigns, and creating automated flows to nurture relationships with customers.
  • SendGrid: SendGrid is an email platform designed to deliver transactional and marketing emails from applications. It allows businesses to create, send, track, and optimize their emails by providing tools such as custom templates, automated flows, and analytics. SendGrid’s features also offer the ability to configure delivery settings, manage sender profiles and respond to customer complaints.
  • ActiveCampaign: ActiveCampaign is an email marketing automation platform that businesses can use to create and send personalized emails. ActiveCampaign’s features include drag-and-drop email builders, automated flows for nurturing relationships, segmentation for targeting specific customer groups, and advanced analytics for tracking the success of campaigns. It also provides the ability to integrate with other applications such as Salesforce, Shopify, and WordPress.
  • Klaviyo: Klaviyo is an e-commerce data and marketing platform designed to help online businesses build customer relationships. It provides features such as segmentation and personalization, automated workflows, customer journey tracking, and reporting. Klaviyo also provides integrations with other platforms such as Shopify Plus, BigCommerce, Amazon, and Facebook Ads.
  • Aweber: AWeber is an email marketing platform that helps online businesses create and send customized emails. It offers drag-and-drop email builders, autoresponders, signup forms, list segmentation, and analytics. AWeber also provides integrations with other applications such as PayPal, WordPress, and Zapier.
  • SenderScore: SenderScore is an email performance metric developed by Return Path. It measures the reputation of an IP address or domain name based on email-sending practices and provides insights into deliverability. It also includes spam, blacklist, and bounce insights. SenderScore helps companies monitor their email marketing campaigns and improve their email deliverability and reputation.
  • Zero Bounce: ZeroBounce is an email validation and verification service designed to improve the deliverability of email campaigns. It helps reduce bounce rate, prevent spam delivery, secure data quality, and protect the sender’s reputation. ZeroBounce also provides features like real-time email verification, list cleaning, IP address tracking, fraud detection, and spam filtering.
  • Opt-in Monster: OptinMonster is a lead generation tool that helps businesses increase website conversions, capture more leads, and grow their email list. It features customizable forms and popups tailored to fit any brand’s style. OptinMonster also provides analytics and A/B testing so that users can track the performance of their campaigns and adjust accordingly.
  • Loom: Loom is a messaging and collaboration platform that enables users to communicate quickly and effectively. It offers video conferencing, team chat, file sharing, task management, and secure access control. With Loom, teams can collaborate more efficiently and securely on any project or task.
  • Vidyard: Vidyard is a video platform that helps businesses host, manage, and measure the performance of their videos. It features customization tools to help create engaging content, integrations with leading marketing and sales platforms, and analytics to track video performance. Vidyard also offers automated video production services to help businesses quickly create professional-quality videos.
  • BombBomb: BombBomb is a video communication platform that helps businesses create personalized videos, automate outreach campaigns, and measure performance. It features built-in templates, AI-powered auto-capture technology to personalize videos at scale, and analytics tools to track video data. With BombBomb, businesses can quickly create engaging video content to connect with customers and increase conversions.
  • Tableau & Domo: Tableau and Domo are business intelligence platforms that help businesses collect, organize, and analyze their data. Tableau offers a range of visualization tools to help visualize data, while Domo provides cloud-based analytics solutions that help businesses quickly access insights from their data. Both platforms provide integrations with leading marketing and sales platforms to further streamline the analysis process.
  • Content Snare: Content Snare is a cloud-based content management system that helps businesses organize, manage, and optimize digital content. It features a drag-and-drop interface to quickly add and update content, automated workflow processes, rich media libraries, and analytics tools to track performance. Content Snare also offers integrations with leading marketing platforms such as Google Ads, MailChimp, and Hootsuite so businesses can easily access data and quickly turn insights into action.
  • Zendesk: Zendesk is a customer service software and supports a ticketing platform that provides organizations with a comprehensive suite of services to help manage customer relationships. Features include chat, real-time tracking and reporting, customizable dashboards, self-service portals, and automated triggers and responses. Zendesk also offers integrations with leading CRM tools such as Salesforce and Hubspot, allowing businesses better to manage customer interactions from one centralized place.
  • Freshdesk: Freshdesk is an all-in-one customer support and help desk software platform designed to simplify the task of customer service. It features ticket management, customer service portals, knowledge base articles, multi-channel support options, customer feedback surveys, and analytics tools. Freshdesk also offers built-in integrations with popular third-party services such as Google Apps and Salesforce to enhance its capabilities further.
  • Intercom: Intercom is a customer service and engagement platform that helps businesses communicate with their customers through various channels, such as email, in-app messaging, and live chat. It features tools for automated customer messaging, analytics, and insights from conversations with customers, personalized product tours, user segmentation, and more. Intercom also offers integrations with other popular services, such as Slack and Salesforce, to help business owners better understand and manage customer relationships.


The executive team at Audience.co is well-rounded and highly qualified, boasting 40+ years of collective experience in digital and direct marketing. This expertise allows them to offer strategic guidance on any project while also understanding the nuances that come with the landscape of today’s technology.

The team is also proactive in its approach; they carefully evaluate customer needs before recommending any solution and continuously monitor results throughout the lifespan of a project, adjusting strategies as necessary for maximum performance.

This combination of skill, knowledge, and experience makes Audience.co stand out above its competitors; having an experienced guide ensures client projects have the best chance of success and guarantees results that exceed expectations.

From their initial assessment process to continual optimization efforts backed by superior customer care—Audience.co provides service beyond ordinary levels in the digital marketing space—making them the perfect choice for organizations looking to get ahead in today’s competitive world.